About Us

Our story

Odara

"a beautiful woman" — and the inspiration behind everything we create


India has always adorned its women in jewellery that carries meaning — craft traditions passed down through generations, each piece a small piece of cultural memory.

Odara was founded on a simple belief: that this heritage deserves to be worn every day, not just on special occasions. That a woman should be able to own a piece of temple craftsmanship or a hand-set Kundan necklace without paying the price of fine gold — and without compromising on quality, curation, or beauty.

We source directly from master artisans across India's finest craft clusters — from the temple jewellery workshops of Tamil Nadu and Chennai, to the Kundan and Polki ateliers of Jaipur, and the German Silver craftspeople of Rajasthan. Every piece that reaches you has been individually selected, photographed, and approved.

This is not mass-produced. This is not trend-chasing. This is jewellery with a point of view — one that honours the craft, respects the woman wearing it, and believes that looking beautiful and staying rooted in your culture are not competing ideas.


The craft at our heart

Each of Odara's collections draws from a distinct Indian craft tradition.

Temple Jewellery Kundan Polki German Silver Gold Plated Brass
Personal curation

Every piece is handpicked — not algorithmically selected. If it doesn't meet the standard, it doesn't make the cut.

Quality you can see

Copper alloy and brass bases with standard gold plating — built to wear and last, not just to photograph well.

Craft with conscience

Direct sourcing from Indian artisans keeps traditional craft techniques alive, relevant, and fairly rewarded.

Dimple Chawla
Founder & Curator, Odara Jewellery
"I started Odara because I wanted jewellery that felt worth wearing — not just worth buying. Every piece I choose for this store, I choose the way I'd choose something for myself."

Dimple personally curates, styles, and quality-checks every single piece in the Odara catalogue. Her eye for design, deep appreciation of Indian craft, and hands-on commitment to customer care are the foundation on which Odara has built its reputation — and its loyal community of customers across India.


Get in touch

Reach Dimple & the Odara team

care@odarasite.com +91 98993 23365
2231, Sector B, Pocket 2, Vasant Kunj, New Delhi — 110070

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